My goal is to make 50 people into millionaires in five years. Sound crazy? Would you like to be one of them? The place to start is in your head. Why? Because that is where your brain lives.
Three pounds of tissue, blood, chemicals, hormones, fat, and water help form your personality, character, and destiny. If you are not yet grateful for the ability to think—let alone succeed —you should be.
From that masterfully entangled web of neurons comes the ability to create a new outcome—but only if you have the willingness and courage to do it.
Failure—the path of least resistance
Loosely considered to be your system of beliefs, expectations, and aspirations, your mindset is the most powerful tool you have to become a successful entrepreneur. Instead of set in concrete, though, your mind must be set for the next development, the next idea—and the next day.
In your miraculous mind is the ability to create, achieve, and live your dreams. The opportunity to fail is equally accessible—and a lot easier. Do any of these circumstances sound familiar?
For entrepreneurs, it is easy to focus on operational challenges. Less obvious are ingrained habits as old as you are that drive your business goals into a wall. These head games prohibit good ideas from growing, and successful businesses from thriving.
I help my clients thrive, achieve financial freedom, and enjoy life. But my first job is to listen and learn. In addition to business status and numbers, I listen for the story that makes the map, the underlying paths that are leading good business people in a direction they do not want to go. I listen for head games.
And sometimes what I find, along with a fear of failure, is a fear of success.
Failure has something to offer
In a TED talk in 2012, Regina Dugan, the former director of the Defense Advanced Research Projects Agency (DARPA) asked an old question, “What would you attempt to do if you knew you could not fail?”
In her talk, Ms. Dugan details successful projects—like the internet—developed in an atmosphere free from of worry of failure. Is it realistic to set failure aside? No. Is it worth considering? Yes.
I work with small business owners that fear failure—and fear success. Conflicting thoughts warn of failure, even as they caution of success. Mental and emotional toughness is needed to hear these thoughts and cultivate their energy. How does that work? Consider this:
Head games are preconceived notions of self, and of business, that trip up entrepreneurs on a daily basis. I work hard to help business owners embrace new ideas, find new solutions, and accept a new paradigm for their lives—one of success.
If at first you don’t succeed—call me at 585-633-7563.
To your success,
Bob Britton is an accomplished entrepreneur with 25 year’s experience starting, building and growing both brick-and-mortar companies as well as online businesses. He's personally built 3 companies from one man shows to the million dollar mark. Marketing Automation Group and the Automated Entrepreneur Method® are his latest brainchild. After working with hundreds of business owners in every walk of business, he realized there was a HUGE gap in the support and training that was available, and set out to fill that void with his no-nonsense, hype free approach to business growth.